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One Way Link Building Is All About Being Relevant and Resourceful
One Way Link Building Is All About Being Relevant and Resourceful
Building links should be an integral part of your SEO campaign and your online marketing campaign should have one way link building at the core of it.
london,
england,
United Kingdom
(sardnews.org)
09/06/2014
Building links should be an integral part of your SEO campaign and your online marketing campaign should have one way link building at the core of it. In order to make your one-way links effective and sustainable, you need to adopt the ethical SEO practices. Only by sticking to the ethical SEO way, you can attain sustainable search rankings for your website. If you are still confused about how to align your one-way link-building to your ethical SEO marketing strategies, here are few tips to help you out in this regard.
Check internal links first
You need to first build (or rebuild) the internal link structure and navigation of your website. Most SEO experts agree that internal linking and navigation are highly important for search engine optimization. You need to do the following things to restructure your site’s internal link architecture.
• Use meaningful, keyword-included and concise anchor texts in your website.
• Use text-embedded and alternative links in deeper section of your website.
• Use alt anchor texts for on-page links (secondary links)
While one way link building is a part of your strategy, you should always prioritize user experience and must place your links strategically within your website and on the blogs and other sites that are linked to your website. Keep in mind that in-site navigation should serve the SEO purposes as well as facilitate easy navigation. Content serves as the cornerstone of building links. Hence, you must develop quality content and publish it on your website.
Do not attempt to manipulate PageRank
Though there are quite a few Black Hat SEO strategists who would tell you that manipulating search engine ranks can actually serve your online promotional purposes, you cannot actually outsmart Google. What you can do is place your links intelligently to drive more traffic to your website and make your website visitors to look beyond the landing pages that they visit following links on social media and elsewhere. Do not just rely on link farms that are only capable of giving you numbers, but not results. Use alternative anchor texts wherever required, publish original and share-worthy content on your website and link your site to the top websites only.
Get backlinks from relevant websites
There are many so-called SEO experts who post content and links on websites that fall in different niches. The lack of ‘relevance factor’ often puts sites in the black book of Google and other search sites and these sites are heavily penalized for link spamming and other reasons. Reliable SEO experts first find out relevant websites that have high Page Rank (PR) and try to get backlinks from these sites. Some of the top one way link building firms have experienced content writers on board who develop the content first, and then the link building experts post the content on sites that fall in the same niche.
In order to attain sustainable SEO results, you should look for searh marketers who can only post your content on top websites and devise failsafe SEO marketing strategies as well.
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